by There are many brands available in the worldwide smartphone industry; nevertheless, we have included the top 10 that are worthy of your attention in this post. Our rankings are based on Omida’s worldwide smartphone report’s most recent quarterly shipment statistics, which covers the period from October to December 2023. Additionally, using data from 91mobiles, we have selected a range of the most well-liked cellphones from each manufacturer.
1. Apple
Thanks to iPhones and a strong walled ecosystem, Apple is a market leader in the premium smartphone space. The American behemoth saw a decline in Q32023, but it bounced back nicely to take the top spot. Notable improvements included USB-C, Dynamic Island on all models, a more user-friendly design, a Titanium build, support for AAA games, and an Action Button on pro models in the iPhone 15 series. In Q42023, the brand shipped a total of 78.7 million devices, the most for Apple since Q42021.
2. Samsung
Samsung, a significant OEM, will inevitably be the largest player in the world of Android, the most popular mobile operating system. According to Omida’s stats, it shipped 53.2 million units in Q4 of 2023. But compared to Q32023, when Samsung reported shipping 58.3 million units, this figure has decreased. It is still far ahead of Xiaomi, OPPO, and other competitors even despite a decline in performance from the previous year. The majority of its phones—including the middle-range and entry-level models—have respectable hardware and software selections and comparable designs.
3. Transsion
Chinese company Transsion sells phones under the Tecno, Infinix, and Itel brands. These provide competitive phones at affordable costs. Tenco seems to have the most expensive product out of the group with the Phantom X2 Pro. The brand has managed to increase shipments by 11.1 percent, or 30.1 million units, from Q3 of 2023 to Q4 of 2024. In the final quarter of 2023, the business surpassed OPPO to secure the fourth position in terms of worldwide smartphone shipments.
4. Xiaomi
The main reason Xiaomi is in third place is because of its affordable phones in the lower-end and lower-midrange markets. Nevertheless, its high-end phones are likewise capable spec monsters. For example, the Xiaomi 14 Pro sports a 120W fast charger, Snapdragon 8 Gen 3 SoC, 120Hz LTPO display, and a 50MP triple back camera array branded under the Leica name. It also comes with HyperOS software. The OEM provided 41.2 million shipments in Q4 2023, a little decrease from the prior quarter.
5. OPPO (includes OnePlus)
In Q4 2023, OPPO and OnePlus together shipped 24.4 million units, a 2.8 percent increase over the previous year. In nations like India, OPPO is a major force in the offline market. The Find X5 series, which features Hasselblad cameras, client imaging NPU, 80W charging, and a 1 billion color display, is one of its strong flagship models. There are also the OPPO Find N3 and Find N3 Flip, which include a sleek design, a Snapdragon 8 Gen 2 processor, high-end cameras, unique software capabilities, and a hinge that appears to be crease-free.
6. Vivo
In the premium market, Vivo offers several excellent products. For example, the X90 series boasts impressive camera quality, outstanding specs, and a striking design. Additionally, it distributes products to more cheap markets. The phones are generally renowned for their good overall repertoire and camera tricks. In Q4 of 2023, it generated 24 million shipments.
7. Honor
Honor is a separate brand that was formerly a Huawei subsidiary. The phones may use Qualcomm chips in addition to Google Mobile Services. Former Realme India CEO Madhav Sheth is in charge of the company, which operates under the name HTech in India. The Honor 90’s quad-curved AMOLED display, 200MP primary camera, 30-day return policy, and other features helped it to become noticed. In Q4 2023, the brand shipped 15 million units worldwide.
8. Motorola
The industry veteran Motorola is still making good phones in a range of price points. Though most people associate Motorola with inexpensive phones and close-to-stock Android software, the company now offers both powerful top-rung phones and a head-turning foldable phone. During the most recent quarter, 12.5 million shipments were made.
9. Huawei
After being hammered by US sanctions, a brand that was once on the verge of overtaking Samsung in the Android market lost steam and began to struggle to find processors and software for its phones. Even though it took some time, the business was nevertheless able to ship high-end phones. There were 12.3 million shipments in Q4 of 2023.
10. Realme
Realme didn’t have a wide range, but it did have several well-liked models, like the stunning Realme 11 Pro. The company just unveiled the Realme 12 Pro line, which has unique vegan leather design, periscope cameras, and curved AMOLED screens. It still takes the same tack of offering smartphones with a focus on cameras and design. It shipped 12.1 million units in the fourth quarter of 2023, a 6.6% increase over the third quarter of the same year.
